Introduction
Last year, amber launched its 'Global Student Housing Report,' a comprehensive study of industry trends and the global impact of student migration in key destination countries such as the United States, United Kingdom, and Australia. The report was widely regarded as a significant milestone, signalling Amber's emergence as a global leader in the student housing industry.
In February 2023, I focused on the 'Student Housing Partner's Report,' delving into the dynamic landscape of housing providers within one of the most competitive real estate sectors. This report provided an opportunity to refine the target audience from the previous report and address key challenges in the student housing industry.
Understanding the market
The student housing markets in the UK, US, and Australia are dynamic and diverse, catering to growing student populations. In the UK, providers like Unite Students offer high-quality accommodation, while the US market sees demand for luxury options from companies like American Campus Communities. Australia's market, driven by international student growth, favours providers like Scape Australia. Regulations in all three countries ensure quality and safety standards.
The typography, visuals, and especially the graphs are instrumental in conveying the depth of information required to represent the insights derived from the data accurately. The report represents amber's primary foray into producing actionable insights and cementing its position in the market as a strong global student housing consultancy and management.
Impact
The 'Student Housing Partner's Report' has not only provided invaluable insights into the student housing sector but has also significantly bolstered amber's standing as a leading global consultancy and management firm in this field. Its success underscores amber's commitment to excellence and innovation, further solidifying its position as a trusted advisor in the student housing market.
Client : Amberstudent (2023)
